Microsoft spending the big bucks on advertising - Windows Phone 7 General

They're running ads during the world series. Not cheap! It was just the "Really?" ad that has been shown before. Good to see them committing to the platform.

IIRC, $1 billion worth of advertising in fact, split between Kinect and WP7

Yup.
$500 million (aprox) is going to be spent on advertising WP7.

$500 mil, means ads everywhere. WP7 will sale regardless of anybody's opinion with $500 mil of marketing. All they have to do is keep it in everyone's face.

vetvito said:
$500 mil, means ads everywhere. WP7 will sale regardless of anybody's opinion with $500 mil of marketing. All they have to do is keep it in everyone's face.
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Sad but true. Well not sad for WP7 but it's sad that people will buy pretty much anything if it's advertised (well) enough.

RustyGrom said:
Sad but true. Well not sad for WP7 but it's sad that people will buy pretty much anything if it's advertised (well) enough.
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Sad for power users like us..
I want some form of USB mass storage and a file explorer. Give me those two things and I'll be a happy camper. All the other issues people are complaining about, I wouldn't miss.

I love those ads!
My wife think they're hilarious as well, cos she thinks I'm like that with my phone.

The advertising does seem to be quite good. I have seen a few ads on YouTube

Ads usually bring in more users, Android wouldn't even be acknowledged as a platform if it weren't for the millions Motorola spent on advertising.
Sent from my SGH-T959 using XDA App

RustyGrom said:
They're running ads during the world series. Not cheap! It was just the "Really?" ad that has been shown before. Good to see them committing to the platform.
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good dear their spending not enough cause i only seen one carrier in Ireland advertising WP7 and that was only on the shop windows with a general advertisement including all phones

evolutionqy7 said:
good dear their spending not enough cause i only seen one carrier in Ireland advertising WP7 and that was only on the shop windows with a general advertisement including all phones
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They are probably not targeting people in the UK etc as much as people within the USA.

And thats the reason why they will fail here and rest of europe lol
lol we cant even access zune music store haha
And they want to make a profit without full service availability lol

Give it time...I would imagine they will ramp up the advertising all over the world when they release in the US in time for the holidays...
They are spending half a freaking billion dollars...that must buy some nice ads one would think?!

Related

Gizmodo on Windows Phone 7

Gizmodo has just posted an article on WP7 (early Mango build) and they really seem to like it. Apparently the choice this fall is between iPhone and WP7 (unless there's a "killer Nokia" or a radical "Android redesign"). Not bad
Edit: Windows Phone Sauce has compiled a list of previews which you can see here - they all seem generally positive.
So far been pretty good reviews out there, really like how Gizmodo shows off the features in the video.
keyboardP said:
Gizmodo has just posted an article on WP7 (early Mango build) and they really seem to like it. Apparently the choice this fall is between iPhone and WP7 (unless there's a "killer Nokia" or a radical "Android redesign"). Not bad
Edit: Windows Phone Sauce has compiled a list of previews which you can see here - they all seem generally positive.
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It's very nice they like it. But this "unless there's a a radical "Android redesign" is equally silly and shows they're not really serious.
Reading such positive reviews is great, normally Gizmodo has been very critical of the OS.
Doesn't matter how good the reviews are or how good mango is. As soon as you go into a best buy or an AT&T store the sales rep will tell you not to buy a windows phone. I really hate the bias against microsoft.
Didn't gizmodo originally like WP7? I remember a billboard here in the UK with the Gizmodo quote "This changes everything"... Then after launch they proceeded to slag it off at any opportunity.
http://www.engadget.com/2011/06/27/windows-phone-7-5-mango-in-depth-preview-video/
Everything looks good except for the multi-tasking feature...
It looks like iOS... it'll be nicer if its vert-scrolling like the main screen.
ryude said:
Doesn't matter how good the reviews are or how good mango is. As soon as you go into a best buy or an AT&T store the sales rep will tell you not to buy a windows phone. I really hate the bias against microsoft.
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If you go into a grocery store and they try to get you to buy a nice dole banana or some generic rotten trash, is that being bias? No that's reccommending the correct item. Same premise.
Sent from my HTC Vision using XDA Premium App
xsteven77x said:
If you go into a grocery store and they try to get you to buy a nice dole banana or some generic rotten trash, is that being bias? No that's reccommending the correct item. Same premise.
Sent from my HTC Vision using XDA Premium App
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So by recommending Android basically they are saying no other phone is worth buying? I find that to be biased, since I have used and even developed for Android in the past. I happen to like WP7 more now, I would have never figured that out by asking sales reps I had to learn that myself.
keyboardP said:
Gizmodo has just posted an article on WP7 (early Mango build) and they really seem to like it. Apparently the choice this fall is between iPhone and WP7 (unless there's a "killer Nokia" or a radical "Android redesign"). Not bad
Edit: Windows Phone Sauce has compiled a list of previews which you can see here - they all seem generally positive.
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500,000 android devices activated daily worldwide, increasing 4% each month.
apparently people are choosing something... a whole lot.
positive is positive.
ohgood said:
500,000 android devices activated daily worldwide, increasing 4% each month.
apparently people are choosing something... a whole lot.
positive is positive.
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I didn't say it's not, I was just showing that the press are becoming more positive towards Windows Phone. Engadget, who are notoriously anti-MS, even had good things to say about Mango (as doministry linked). Lets not forget the fact that Android doesn't suffer from the same retail bias, so it's nice to see some objective balance being brought in.
xsteven77x said:
If you go into a grocery store and they try to get you to buy a nice dole banana or some generic rotten trash, is that being bias? No that's reccommending the correct item. Same premise.
Sent from my HTC Vision using XDA Premium App
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I have seen some pretty piss poor analogies but this one takes the cake. The correlation makes absolutely no sense, and assigning a "brand" to bananas is crazy. But congrats Dole, people believe a sticker make your product better than Chiquita, or any other "generic" banana (what exactly is a generic banana?) which could have very well been picked off the same tree (since they also import bananas as well).
By the way, you walk in Best Buy and they are pushing Playbooks at you. That means they are the best option available?
There are more than a handful of customer associates that recommend what is in their best interests.
keyboardP said:
I didn't say it's not, I was just showing that the press are becoming more positive towards Windows Phone. Engadget, who are notoriously anti-MS, even had good things to say about Mango (as doministry linked). Lets not forget the fact that Android doesn't suffer from the same retail bias, so it's nice to see some objective balance being brought in.
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excellent response ! yes, the biased reviews are nice filtering mechanisms for folks (like you) that can see through them, and find better sources.
I'm still waiting for hard numbers of wp7 device sales. id imagine developers would flock to it -if- there was proof it was a viable 3rd place in handset sales. obviousely there is money in developing ios, some in android, but without numbers, are devs supposed to believe marketers ?
htc just stated they sold 1 out of 2 new wp7 devices, unfortunately, that's still not much to go with.
seeing reviews that show the hardwares weak points along with the softwares' is really nice. the bias makes it meh.
ohgood said:
excellent response ! yes, the biased reviews are nice filtering mechanisms for folks (like you) that can see through them, and find better sources.
I'm still waiting for hard numbers of wp7 device sales. id imagine developers would flock to it -if- there was proof it was a viable 3rd place in handset sales. obviousely there is money in developing ios, some in android, but without numbers, are devs supposed to believe marketers ?
htc just stated they sold 1 out of 2 new wp7 devices, unfortunately, that's still not much to go with.
seeing reviews that show the hardwares weak points along with the softwares' is really nice. the bias makes it meh.
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Don't get me wrong, I'm not claiming that WP7 should be praised and others condemned. Every platform has its pros and cons (and it would be nice to not have any obvious bias in articles), but there's been, IMO, some unjust biased against WP7 in many mainstream articles simply because it has the MS tag on it.
I agree about the hard numbers as it's what's keeping a lot of developers away. There are some big names coming through though (Amazon, Angry Birds, PopCap etc..), so there may be something. I think a lot of devs, including myself, are getting some apps out there for now, hoping that Mango really delivers.
iPhone certainly has a market, but with a Mac required to develop for it, it seems a bit too much of a barrier for me. Android is okay to develop for, and I loved the openness of pretty much being able to do what you wanted. However, despite the market share of Android, there's still not much evidence that developers can make any real money either. There are too many free apps which do the same as paid apps and when users are conditioned to believe everything should be free on your platform, that's not great for devs. I thought it was interesting that Angry Birds went for a free, ad-based model rather than a paid model considering they had already had a following. Any new IPs trying to do something similar probably won't have the same large following, thus making the ad revenue pretty low.
ohgood said:
I'm still waiting for hard numbers of wp7 device sales. id imagine developers would flock to it -if- there was proof it was a viable 3rd place in handset sales. obviousely there is money in developing ios, some in android, but without numbers, are devs supposed to believe marketers ?
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Isn't the Windows Marketplace growing at an unprecedented rate? Fact or fiction? So why do poor sales matter to you? It seems like it is only for bragging rights since Windows Phone has had no shortage of app development or software updates.
I understand all the good reasons why strong sales are desireous. But at this point in time it does not matter to you if your neighbour did not buy a Windows Phone. The phone is still progressing at a positive rate.
Currently 24,447 apps in the window phone marketplace. That's huge considering it's only been out since October/November of last year? We could see 50,000 apps by the end of this year. With Mango's 1500 new API's and better live tile support/multi-tasking I see apps only becoming better and better.
xsteven77x said:
If you go into a grocery store and they try to get you to buy a nice dole banana or some generic rotten trash, is that being bias? No that's reccommending the correct item. Same premise.
Sent from my HTC Vision using XDA Premium App
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I have seen some pretty stupid things posted in this forum, but this has to be the dumbest. You're basically saying that Android is the "nice Dole banana" and WP is the "trash," and therefore, all sales reps are just doing their job by offering Android only and pushing you away from WP? Some of you people man... If you don't like the platform, just shut up... Touching on the actual topic, not only have I seen good reviews, but extensive ones, which I prefer much more... Whether the opinion is good or bad, I appreciate them taking a great deal of time outlining the platform...

Windows marketing sucks!

you wonder why so many people go and use android and iphone...
microsoft doesnt have any proper marketing strategies i mean the games are overpriced, the apps are still at a low number and there is no real freedom in this os.
dont get me wrong im a user of wp7 and i was excited by the phone but the more they release things the more disappointed i am. you arent paying for games like angry birds and plants vs zombies your basically paying ridiculous prices to use their xbl feature.
i think that if they want to break into the market they should really consider making these games free i know its unfair to the developers but think about how much more people would be interested to hear that they can get free proper games or apps.
but if you want to go and tell these developers to develop games for your os then i think they should make it free like what google did with angry birds although they paid them a butt load of money. microsoft is trying to compete with people that have been in the market for longer making these things free would surely attract more people.
well thats what i think, share your thoughts
There are lots of free apps in the marketplace already. What's your point?
Sent from my SGH-i917 using XDA Windows Phone 7 App
Making Angry Birds free is not going to sell handsets. Having a feature complete phone (Mango) and sales reps that are actually willing to sell Windows Phones will be what will move handsets.
Once you start working for free, let us know then we'll take your point up with Microsoft and the developers who will obviously be ecstatic to forgo any charges for their work.
my point isnt saying there isnt any free apps.. its saying maybe instead of jacking up prices so high they should focus on reasonable prices, its because its xbl integrated that they charging so high
as i said their marketing sucks.. im simply saying that if they think about what users want and how they should take android and iphone as examples.
once i start working for free?
what you on about? if they willing to spend 8bil on skype and not even integrate it on wp7 why cant they spend few hundred k on developers to bring in more apps and games...
they're learning... they can't copy apple snobbishness or androids openness... they need something new fresh, different. give them time, they'll find a niche eventually.
As I said...Microsoft marketing sucks
compared this two sites
Microsoft
http://www.microsoft.com/windowsphone/en-us/features/whats-next.aspx
Apple
http://www.apple.com/ios/ios5/
Both coming this fall....IMO,microsoft is not working aggressive as apple does...in apple ios5 site,it has almost everything...gallery,video,features,notify me function....Microsoft one is just looks like they are not ready....
Sumunk said:
you wonder why so many people go and use android and iphone...
microsoft doesnt have any proper marketing strategies i mean the games are overpriced, the apps are still at a low number and there is no real freedom in this os.
dont get me wrong im a user of wp7 and i was excited by the phone but the more they release things the more disappointed i am. you arent paying for games like angry birds and plants vs zombies your basically paying ridiculous prices to use their xbl feature.
i think that if they want to break into the market they should really consider making these games free i know its unfair to the developers but think about how much more people would be interested to hear that they can get free proper games or apps.
but if you want to go and tell these developers to develop games for your os then i think they should make it free like what google did with angry birds although they paid them a butt load of money. microsoft is trying to compete with people that have been in the market for longer making these things free would surely attract more people.
well thats what i think, share your thoughts
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if they make games for free , they either pay the developers or screw them.
if they screw the developers no one is going to make more applications for wp7....
and really... the phones costs like 500 dollars, paying 50 dollars more for your apps is not unreasonable.....
and of course that microsoft marketing sucks compared to apple, apple is the most successful marketing company in the world. ofcourse this does not make it impossible for Microsoft to improve
I'd rather they charge $2.99 so that we have more high quality games and apps on our phones. It's not that much money...less than a burger king meal.
...you have 2 different kind of points:
a) Apps prices: This is not Microsoft's responsability. The prices are fixed by the developers of the apps. Marketplace is just the site who makes it possilbe for you to purchase them.
b) Microsoft marketing: Yes, in this respect, they are still far behind Apple. But you have to consider that Microsoft has not the same market approach like Apple.
- Apple has their own sales outlets
- Apple has a big influence regarding marketing and advertising budgets with their retail partners. Apple dictates what they have to do and what they have to spend.
- Same applies to the selected providers who sell Apple products.
Microsoft is in partnership with the device makers and the providers and depending on them. Now who is responsible for the marketing? Mircrosoft? The Makers? The Providers? Microsoft startet with a budget of 500 Mio $. But this is peanuts for a global campaign to introduce something totally new and from what I can see at least here in Europe, the Makers and the Providers are still very reluctant to invest their money in promoting WP7
Well, technically Microsoft does set the prices of XBL games, since they all are published under the "Microsoft Games Studios" banner.
As far as "free" games "screwing" developers or resulting in lower quality, remember that the most sought-after game that has just been released on WP7 is a port of a game that is already available on the other platforms at a lower price, with more levels. Oh, and according to most recent data, Rovio is earning about a million dollars a month from the ads in the free Android version. That doesn't exactly sound like they are getting "screwed" to me.
I was in long Island, NY last week listening to a rock station as I was traveling through. I heard 3 Windows Phone 7 commercals on the radio. It was on aAir plane and they discusses something about powering off phones incuding you with the new Windows Phone (and a few others got in a WOW type thing about the phone)
Same commercal 3 times, it was for the Verizon HTC Trophy (didn't think Verizon cared about it that much)
This would be the first time I heard a Radio ad, I've seen tons on TV tho...
As for the App costs, I will agree, anything over $2.99 for a mobile app or game is WAY too much. MAYBE in a rare case for a High end game (big brand name with the game to back it up) $3.99-$4.99 is acceptable, in a RARE CASE. $6.99 for Sonic is crazy, not for a game (tried the demo) that should just be a flashback game($1.99) as it plays just like the 16bit sega system did.
FTC said:
...you have 2 different kind of points:
a) Apps prices: This is not Microsoft's responsability. The prices are fixed by the developers of the apps. Marketplace is just the site who makes it possilbe for you to purchase them.
...<snip>
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Actually I think they did. When Microsoft released the first few games (before lots of developer "good games" came in), some were at $4.99 (think ilomilo and few other of the release games) , so developers said, Microsoft can do it, why can't we ?
If they started out with new games at $1.99 or $2.99 I bet it would of set a standard because no one wanted to be that crazy over priced person that does not sell any programs. Now you see $4.99-6.99 the norm for mid line games and I still think that's nuts for a phone game (if it was xbox live on my 360 in 720p/1080p with 5.1 audio, it's different and worth that or more)
So it's okay that you spend a thousand dollars every year to use your smartphone, but omg they better not charge more than $2.99 for an app!
AT&T 450 minutes + unlimited text + 2GB data = $85 + fees and taxes (about $5) = $90 a month
$90 x 12 months = $1080 a year
And that's for the cheapest talk plan they have.
honestly some of you guys have good points and some of you dont have good points..
its not about spending how much on a contract.. thats kinda what you bought the phone for, its not about spending alot on games either its about what microsoft is trying to do, being different sometimes isnt a good thing as it leads to un-satisfied customers and thus leading to people changing back to android or iphone.
i believe they can still come out right after they listen to their customers.
reasonable prices for reasonable games.
and if you wanna say angry birds is worth it, guess again its missing the new chapters.. its only got 1 - 4.. wheres the rest.. is this the best that they could do for MS? wheres seasons and rio?
Marketing:
Yes the WP7 marketing hasn't been the best. The onslaught hasn't fully started yet though - I believe they are waiting first for year close and stronger marketing from their favorite partner... Nokia.
I expect Mango marketing will be better but they haven't quite hit stride - this is less then a year out with limited hardware... just give it some time.
App prices... yes they are high - simple fact is NUMBERS. App Devs will charge what they can get away with. WP7 want the apps and they are willing to pay the prices for them. As the device count spreads the pricing may begin to drop to attract other users who have not downloaded because of cost.
We are here at the beginning so of course we'll get hit the hardest
Microsoft marketing is horrendous. I've had 5 WinMo devices, too long complacent with the incremental changes. They had a market to themselves but had let others run away with it. The large oceanliner that is Microsoft takes so long to change heading. I was looking forward to WP7, and when it first came out at Verizon, I went to check it out. I've been to 4 VZ stores and none of them have the phone activated. NONE! I can't check out IE to browse anything. How is that supposed to sell anyone? I tried to contact Microsoft about the fact that their demo phones aren't even activated, but instead I got some rep from another country. I told him to escalate it to his manager, provided my info, but no one has gotten back to me. I went back to another VZ store and still... the demo WP7 had no service.
I'm quite upset about it, but I'm not above switching away from WinMo until Microsoft gets a clue with what to do with all the money they make.
I'm going to give calling Microsoft a final shot and see if I can get some fat exec to listen to me.
Sumunk said:
honestly some of you guys have good points and some of you dont have good points..
its not about spending how much on a contract.. thats kinda what you bought the phone for, its not about spending alot on games either its about what microsoft is trying to do, being different sometimes isnt a good thing as it leads to un-satisfied customers and thus leading to people changing back to android or iphone.
i believe they can still come out right after they listen to their customers.
reasonable prices for reasonable games.
and if you wanna say angry birds is worth it, guess again its missing the new chapters.. its only got 1 - 4.. wheres the rest.. is this the best that they could do for MS? wheres seasons and rio?
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I'm going to quote a conversation here:
I confess Instapaper is pretty interesting to me, it's just not worth $4.99 to me. I would probably buy it for $0.99. I realize that's really cheap, but Apple has really trained me that stuff should be free (or $0.99 at most).
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This attitude blows my mind.. but you aren't alone.
Any app on App Store that isn't 99 cents is littered with reviews demanding that it should be 99 cents.. even if it's only 1.99.
Really.. mind blown. It's seriously de-valuing the concept of a software application.. and making it really hard for me to believe the hype in the mobile industry.
I saw some articles even about Angry Birds profitability.. they mentioned some company investing almost $50 million in Roxio.. but they also mentioned the game hasn't even made $10 million in sales.. although it does allegedly generate $1 million a month in revenue from ads on Android... they said the most profitable part of Roxio is their toy and other item sales.
The numbers don't add up for me.. I get that the budget is small.. but it's still an industry limited by the price consumers are demanding.
ALL of App Store did $1.7 billion in 2010? And that's 350,000 apps?
That's less than $5,000 per app...
By the time Call of Duty Black Ops is a year old.. it will probably have done the same revenue that all of App Store did in 2010... it's already most likely fairly close.
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Also, this is interesting:
i.imgur.com/8bbmJ.jpg
DavidinCT said:
If they started out with new games at $1.99 or $2.99 I bet it would of set a standard because no one wanted to be that crazy over priced person that does not sell any programs. Now you see $4.99-6.99 the norm for mid line games and I still think that's nuts for a phone game (if it was xbox live on my 360 in 720p/1080p with 5.1 audio, it's different and worth that or more)
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Click to collapse
The average price is actually $2.99 for most games (AUD3.99 here in Australia), but I'm not sure if I understand your logic. How does the platform you play the game on change it's worth?
This platfrom has a lot of potential, but MS needs to listen to its users.
App prices are not the reason it will fail. I'm sorry but as a developer my time is worth more than $0.99 Those that think otherwise have no programming experience. Sure can I make millions off of one good app that is 99 cents or free, YES, but the odds of that happening are slim with how many apps come out.
Their marketing is what will kill this platform. well that along with not listening to the needs of the users. The notification system is now going to be behind the other 2 major players and that is not good for heavy users.
They need to fix their endpoint sales. Very few sales reps are excited about the platform.
I have one friend that bought a wp7, focus I think, and he hates it. I keep saying wait for the update, but the update is missing features he wants. The sad thing is they are features that are easily to implement. missing feattures is a whole differnt thread, but he just wants the ability to group his apps kinda like the contacts can be grouped now. The letter search is not a good approach because that requires me to search by name instead of function.
I have SGS and Optimus 7.
Almost every app, that i use in android i can use in wp too.
Only problem, for now, i can't buy apps yet, but that will be fixed when marketplace opens in Finland.
Soon nothing won't keep me on android.
There is so much trash apps on android market, so it is hard to find really important apps.

Nexus commercial. Nice job Google

Simply the best commercial for a nexus I have had the pleasure of seeing. Nice job Google
http://www.youtube.com/watch?feature=player_embedded&v=DAlO9Mt7-XA
LOL, nice
but it only shows the power of video conferencing, doesn't show the neat stuff the phone
now if only they'd release the damn phone lol
AllGamer said:
LOL, nice
but it only shows the power of video conferencing, doesn't show the neat stuff the phone
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Lets face it people who have only heard about it for the first time from a tv commercial dont care about the neat stuff they just want to beat box with 8 of their mates .
Mark.
Z51 said:
now if only they'd release the damn phone lol
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it's released... only at selected countries ATM
xda mc club anybody? scratches record
Rubbish commercial.
Wow, I hope GNs hold they're own in a spit collector test.
IMO, this commercial looks to attract US based customers. Am I wrong?
mstyle88 said:
IMO, this commercial looks to attract US based customers. Am I wrong?
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no, i kept looking for the verizon v on the phone..
Goes to show you how subjective these things are. I thought that commercial was AWFUL.
nyijedi said:
Goes to show you how subjective these things are. I thought that commercial was AWFUL.
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i thought it was awful too but it still brought a smirk to my face. i used to know people like that.
nyijedi said:
Goes to show you how subjective these things are. I thought that commercial was AWFUL.
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You have to agree its better than Verizon DROID commercials that show you absolutely nothing about the phone right?
I thought that was a pretty terrible advert to be honest.
It seems like it was targeted toward young people.
martonikaj said:
You have to agree its better than Verizon DROID commercials that show you absolutely nothing about the phone right?
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IMHO the Verizon Droid commercials and the Droid brand identity in general are some of the absolute worst marketing decisions ever made. It's like they don't even want women and older people to buy the devices.
Chirality said:
IMHO the Verizon Droid commercials and the Droid brand identity in general are some of the absolute worst marketing decisions ever made. It's like they don't even want women and older people to buy the devices.
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Agreed. I have a few of my iPhone friends ask me sometimes "I want to buy a Droid but when I look at these commercials I have no idea what the hell it does...Am I supposed to go into space with it or something?"
That whole "mysterious space age" stuff isn't exactly attractive to the mainstream market. Maybe only techies and sci-fi lovers.
On topic: I thought the commercial was a little limiting (doesn't show everything about the device), but yes, something like THAT does attract the mainstream market a little more.
Chirality said:
IMHO the Verizon Droid commercials and the Droid brand identity in general are some of the absolute worst marketing decisions ever made. It's like they don't even want women and older people to buy the devices.
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Agreed. They're just terrible.
That's why I like these new Nexus commercials. They actually show people using the phone for real world stuff.
That advert is ****.
It would be nice if they did an advert in the UK, I've never seen an advert for a Nexus handset.
Out of all the Galaxy Nexus commercials I have seen thus far I think this one is probably the best and appealing to most people:

New WP7 selling strategy by Ben Rudolf and MS

Is this a WP7 "sold out":
https://twitter.com/#!/BenThePCGuy/status/146337278485217280
I think, its better for MS to made WP7 more user friendly.
This is a waste of money.
Btw, phones with WP7 are so cheap, any can buy one..if he WANTS one.
The same strategy was with Chevron,and Geohot, the iPhone hacker.
And many others, possible at XDA to???????????
Anyway WP7 wont be better without poeple doing hacking and developing
Your post is confusing.
OP's writing skills are lacking to put it kindly.
That said MS needs more guys like Ben promoting WP while simultaneously attacking weaknesses/vulnerabilities of other platforms. This is critical but also to keep it timely & up to date (see recent android vulnerabilities and apps removed from site).
As more & better 2nd gen devices finally ship across all carriers (and LTE in the USA) this is crucial for social media promotions.
ziko said:
Btw, phones with WP7 are so cheap, any can buy one..if he WANTS one.
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In many countries, a Windows Phone (like an iPhone and many Android devices) remains a very expensive device, even when bought with a 2-year contract from an operator (ex.: 400Euro for a Samsung Omnia 7 with a 2-year contract extension, and 500Euro without a contract.
That's twice the monthly salary for many people in some european countries.
gcianc said:
OP's writing skills are lacking to put it kindly.
That said MS needs more guys like Ben promoting WP while simultaneously attacking weaknesses/vulnerabilities of other platforms. This is critical but also to keep it timely & up to date (see recent android vulnerabilities and apps removed from site).
As more & better 2nd gen devices finally ship across all carriers (and LTE in the USA) this is crucial for social media promotions.
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no, what Ben was doing was promoting WP weak market share. Hey, we can't sell our phones so if you make up a good story we'll give you one!
pasupata said:
In many countries, a Windows Phone (like an iPhone and many Android devices) remains a very expensive device, even when bought with a 2-year contract from an operator (ex.: 400Euro for a Samsung Omnia 7 with a 2-year contract extension, and 500Euro without a contract.
That's twice the monthly salary for many people in some european countries.
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No, in Romania you can find a LG Optimus 7 at aprox. 200Euro. 1 leu/lei=4,3euro, look for it at telefonultau . eu
Maybe, I just looked at the prices on orange.ro site as an example..
vetvito said:
no, what Ben was doing was promoting WP weak market share. Hey, we can't sell our phones so if you make up a good story we'll give you one!
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Nope. All phone systems (in the usa) have a "weak market share" compared to Android.
Carriers and manufacturers are giving away (and subsidizing) Android phones. MS has plenty of revenue to do the same to customers, in the absence of the carriers doing so. MS needs to do more getting carriers to commit but Android had a 3 year head start there and billions in marketing $$ spent already.
3000+ replies to Ben are telling.
You should learn a little more about marketing and how products are sold to mainstream customers before ripping into Ben & co.
Reply made no sense, brush up on your research.
3000 is that it? Out of 500,000 daily activations.
I'm sure Apple is dying to give out Macs to people with infected PCs. (sarcasm if you didn't catch it).
As stated what Ben is doing is screaming for attention. Lets see how many iPhones Apple gave away.
MS had a 7 year head start, research it. Nice attempt though.
vetvito said:
Reply made no sense, brush up on your research.
3000 is that it? Out of 500,000 daily activations.
I'm sure Apple is dying to give out Macs to people with infected PCs. (sarcasm if you didn't catch it).
As stated what Ben is doing is screaming for attention. Lets see how many iPhones Apple gave away.
MS had a 7 year head start, research it. Nice attempt though.
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Isn't this the exact same approach from when Google hands out dev handsets? Or Nexus handsets? Sometimes the hypocrisy is amazing.
vetvito said:
Reply made no sense, brush up on your research.
3000 is that it? Out of 500,000 daily activations.
I'm sure Apple is dying to give out Macs to people with infected PCs. (sarcasm if you didn't catch it).
As stated what Ben is doing is screaming for attention. Lets see how many iPhones Apple gave away.
MS had a 7 year head start, research it. Nice attempt though.
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You're complaining cos MS is using the same form of advertising as Apple did?
http://www.youtube.com/watch?v=BpOvzGiheOM
You capitalise on your competitors weaknesses. It happens.
LOL, nice try. I don't see any free Macs. I don't see any free Nexus from Google.
desperation at its finest!
Worthless thread is worthless. I'm going to just get it over with and close this one now so I don't have to come back and clean it up later.
And yes, all companies give away free stuff. Although most are more discrete about it when they try to make their competitors look bad.

Microsoft/Nokia Superbowl

Has anybody heard about Microsoft or Nokia planning a commercial for Superbowl. This would be the perfect opportunity for Microsoft or Nokia to debut a commercial showing off the OS among the many viewers who will be tuning into the Superbowl. Lots of people watch the superbowl just for the commercial. I hope some of that advertising money will bring about an amazing commercial for WP7.
I hope they do, and believe they will. Its a perfect time to advertise both WP & the Lumia's.
I guess they could push the 710. Seems too early to advertise the 900, that's ~6 weeks.
Ok the superbowl is amognst us today. Has anybody heard of any MS commercials that will be branding WP7.
This is the perfect time for MS to market their product like crazy. WP should have sponsored the superbowl. lol
If any commercials post them here:
PG2G said:
I guess they could push the 710. Seems too early to advertise the 900, that's ~6 weeks.
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There will be movie trailers for summer films during the Superbowl, so it's never to early to build up anticipation.
Samsung is planning a 4th quarter commercial stating something dramatic.
What does MS or Nokia have to rebound off of this
937dytboi said:
Samsung is planning a 4th quarter commercial stating something dramatic.
What does MS or Nokia have to rebound off of this
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it will be interesting ... maybe bill gates and that comedian guy trying on shoes again ? LOL (just reserving a place to comment later
Was just a Samsung Galaxy Note commercial. Oh well.
Didn't see any iPhone or other droid commercials, also didn't see any carrier commercials cept for USCC, no sprint,no AT$T,no T-mob or Andrizon. So not a total disappointment.
Yeah, that commercial was pretty lame.
guy: "*GASP*, is that a pen?!"
Yes, and they were laughed out of existence in the early 2000's as completely cumbersome and useless.
And now it's some sort of godsend? No thanks, I've had a stylus device. There is no positive to it whatsoever.
prohibido_por_la_ley said:
Didn't see any iPhone or other droid commercials, also didn't see any carrier commercials cept for USCC, no sprint,no AT$T,no T-mob or Andrizon. So not a total disappointment.
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The competition (with 90%+ market share) didn't advertise, so its ok that m$ (with -4%) didn't ? I figured people would be raising hell over a lack of marketing.
Also, the pen the note has is... well you should try it out...
Seems the official web-stream from NFL.com was a different story...
Ads for Verizon and the Samsung Galaxy II all over the place.
ohgood said:
The competition (with 90%+ market share) didn't advertise, so its ok that m$ (with -4%) didn't ? I figured people would be raising hell over a lack of marketing.
Also, the pen the note has is... well you should try it out...
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its not m$ its MS and they have way more than -4%.
prohibido_por_la_ley said:
its not m$ its MS and they have way more than -4%.
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M$ is widely understood to mean microsoft, it seems the $ is derogatary or just a dollar sign, depending on the point of view.
The "-" was a typo., it was supposed to say 'around' 4%, which is a best guess, since there are no official sales numbers from M$. Last I read it was 43% android and 45% iphone, but those numbers change from source to source too.
Even if the samsung note ad was over the top, it has people talking. The stylus may have been a plan to get it even more free publicity, attracting the old palm pilot lovers, I don't really know. The screen size is a draw for me...
I was so disappointed that there wasn't an add for the Lumia 900.
It probably made the most sense, since the device is not expected for another month and a half...but still.
samsabri said:
I was so disappointed that there wasn't an add for the Lumia 900.
It probably made the most sense, since the device is not expected for another month and a half...but still.
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imo windows phone no-show is better than samsung paying millions for that stupid galaxy note commercial.
sure haven't said:
Yeah, that commercial was pretty lame.
guy: "*GASP*, is that a pen?!"
Yes, and they were laughed out of existence in the early 2000's as completely cumbersome and useless.
And now it's some sort of godsend? No thanks, I've had a stylus device. There is no positive to it whatsoever.
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Click to collapse
I have to say, nothing has tempted me to abondon Windows Mobile as much as Galaxy Note. For the artistically inclined, Galaxy Note is a godsend.

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